Client: Bevel x Marvel: Wakanda Forever
Creative Direction | Creative Strategy | Production
To amplify the release of Bevel's new razor and partnership with Marvel's Black Panther: Wakanda Forever movie we created a social piece that intersected culture with commerce for a conversation between popular social media star Mark Phillips and Executive Producer Nate Moore. We coupled this conversation piece with more organic content formats leveraging influencer talent to inject Bevel's product into their creative to generate real conversations around the release. I led creative development from ideation to pitch and managed production on set. I also managed the post-production process supervising edits and managing partner expectations seeing the assets through to fruition.